Driven by personal purpose and lived experiences

The CareMessage team brings a variety of perspectives and a deep commitment to solving important problems in the world.

OUR FOUNDERS

Joint commitment to healthcare.

Vineet Singal, Co-founder, Chief Executive Officer

Vineet was born in India, and was raised in a four different countries including Saudi Arabia and New Zealand. His parents, who are both physicians, eventually settled in New York City.

He went on to attend Stanford University, where he was on a path to medical school. While enrolled at Stanford University, Vineet took a temporary break from school to volunteer at St. Vincent’s Free Clinic in Galveston, Texas after Hurricane Ike had destroyed parts of the city and the need for affordable healthcare skyrocketed.

Through communicating with patients via text message, Vineet realized the power of messaging in helping engage patients with their care. This became the foundation for CareMessage.

After graduating from Stanford University and dropping out of his medical school acceptance, Vineet created the organization that became CareMessage.

Cecilia Corral, Co-founder, Chief Strategy Officer

Cecilia grew up between the United States and Mexico. At the age of one her family moved to the Rio Grande Valley of Texas with nothing more than their personal belongings. She grew up reliant on the safety-net, including Medicaid and food stamps, as her parents tried to make ends meet.

In high school, Cecilia was first introduced to technology while completing a dual-enrollment program in engineering at South Texas College. She went on to attend Stanford University where she studied Product Design Engineering and was the first in her family to graduate from college.

Her four years at Stanford, Cecilia worked at the School of Engineering leading a variety of STEM diversity programs, trying to drive change in the representation of women and people of color in tech. This led to her pursuing a PhD in Mechanical Engineering at the University of Texas at Austin with a focus on engineering education in K-12.

2013

CareMessage was founded in 2012 and iterated on a variety of solutions. In 2013, after Cecilia’s father passed away after a battle with prostate cancer, she joined Vineet in building CareMessage, seeking an opportunity to apply her technical skillset to a problem she understood very well.

On October 21, 2013, the first 13 patients were messaged through CareMessage.

CareMessage Today

CareMessage has evolved to reach millions of patients nationwide and has vastly exceeded any of the milestones that were originally envisioned for the organization.

Today, our the CareMessage team remains committed to the populations it aims to serve, and fundamentally believes in the power that lived experiences bring to solving the systemic issues that persist today.

OUR PEOPLE

Leaders at CareMessage

Leadership Team Board of Directors Technology Advisory Board

Leadership Team

Vineet Singal, Co-founder and Chief Executive Officer

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Vineet co-founded CareMessage in 2012 after dealing with his own personal health issues and volunteering at safety-net clinics as a pre-med student. Prior to this, Vineet published peer-reviewed research in cancer biology and epidemiology at the Mt. Sinai School of Medicine, the National Institutes of Health (National Cancer Institute), and the Stanford School of Medicine. Vineet also led a nationwide initiative at the Stanford Graduate School of Business to register over 115,000 new bone marrow donors from underrepresented communities using social media.

Vineet graduated with University Distinction from Stanford, where he also served as a student representative on the Stanford Board of Trustees and received the President's Call to Service Award. Vineet is an Echoing Green Fellow, a Draper Richards Kaplan Foundation Fellow, and a Y Combinator alumnus. He's a winner of the Hitachi Foundation's Young Entrepreneurs Award and an inaugural winner of the Wharton School's Beacon Awards on Leadership.

Cecilia Corral, Co-founder and Chief Strategy Officer

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As CareMessage's Chief Strategy Officer, Cecilia spearheads and owns the CareMessage strategy and vision, and ensuring its execution throughout the organization. As a subject matter expert on our product, industry, and customers, Cecilia identifies the pressing problems that we need to solve, works to transform them into core objectives, and aligns internal teams on their progress towards these objectives. This work is crucial in helping us achieve our mission and impact on health equity.

Driven by her experiences growing up in a low-income immigrant household, Cecilia brings an experience-led approach to the work of CareMessage. Outside of her work at CareMessage, she is an advocate for Diversity and Inclusion in the tech industry through collecting and publishing data on Latina Tech Founders. Cecilia was on the 2019 Forbes 30 under 30 list for Healthcare, and graduated with a B.S. in Product Design Engineering from Stanford University.

Sava Berhané, Vice President of Customer Success

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Sava Berhané is passionate about helping healthcare organizations unlock the consumer, human, and societal drivers of business value, leveraging health equity strategies to drive both financial and nonfinancial outcomes. She leads CareMessage’s post-sales implementation, adoption, growth and experience.

Previously, Sava was SVP of Customer Success at a Series D global vertical software provider focused on the home healthcare market. Prior to that, she worked as an executive operator for one of the largest independent home care agencies in America, where she successfully designed and implemented chronic care management programs, revamped operations to improve scheduling and claims processes, and leveraged technology and innovative partnerships to scale her company’s services. As the founding CEO of eCaring, she helped design a mobile app that enabled care workers to track patient care and trigger interventions to improve health outcomes.

Sava has a B.A. from Mount Holyoke College and a J.D. from Yale Law School.

Jeremy Wight, Vice President of Engineering

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Jeremy is an experienced Product and Engineering leader who is passionate about creating incredible products that serve millions of users and developing extremely high-functioning teams. Having spent the past 15+ years overseeing different stages of engineering from early-to-mid-stage tech companies, Jeremy most recently joined CareMessage from Co-Founding and leading Product and Engineering at Base.

Mitch Chubinsky, Senior Director of Finance

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Mitch leads finance at CareMessage and is responsible for overseeing the organization’s strategic finance, financial operations, accounting, compliance, and legal functions. He is passionate about collaborating cross-departmentally to guide decision-making and improve efficiency to maximize impact. Prior to joining CareMessage, Mitch held finance leadership positions at early-stage SaaS startups and was a turnaround and restructuring consultant at AlixPartners. Mitch has a BS from Cornell University, an MBA from Columbia University, and is a CFA charter holder.

Orit Mohamed, Director of Product

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Orit Mohamed is the Director of Product at CareMessage, where she leads a team of product managers, designers, and user researchers to drive the company's product strategy and roadmap. With a strong commitment to building technology solutions that address societal challenges, Orit is particularly focused on advancing equity for marginalized communities. She also leads the interoperability and API teams at CareMessage, working to develop impactful health technology that improves the lives of health center staff and the patients they serve. Orit's background spans Public Service, Journalism, and Higher Education, always centered on racial and economic equity. She holds a degree in Political Economy from the University of California, Berkeley.

Jeremy Carter, Director of Revenue Operations

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Jeremy leads revenue operations at CareMessage - optimizing strategy and data practices so revenue teams can collaborate toward delivering our product to market. He has a passion for understanding systems in detail and designing solutions that drive efficiency and make an impact. Jeremy studied Biochemistry and Global Health at Middlebury College and Healthcare Policy and Medical Ethics at Wake Forest University.

Will Bowens, Director of Sales

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Will Bowens is passionate about positively impacting the health and livelihood of underserved populations. After attending Loyola University Chicago, Will began a progressively more successful sales career that lead him to sales leadership. Will helped start the sales force at SurePayroll and eventually became a VP of Sales at a firm focusing on delivering a software platform to focus on delivery of social determinants of health services. Now, after over 25 years in sales and 18 years in sales leadership, Will leads the sales organization at CareMessage. His focus is listening to and mentoring the sales team, removing obstacles, evangelizing the CareMessage value proposition, and achieving growth targets.

Board of Directors

Christopher (Kit) Kaufman, JD - Board Chairman | Founder, Kit Kaufman, Counsel to Independent Directors

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Kit has been a corporate lawyer throughout his career. He was a partner at Latham & Watkins until 2018, when he formed Kit Kaufman, Counsel to Independent Directors. He has focused on corporate governance, mergers and acquisitions, public offerings of securities and start-up companies. Kit serves as an advisor to Next Gen Personal Finance and NGPF Mission Fund 2030. Next Gen Personal Finance provides free curriculum and free teacher development for high school courses in personal finance. NGPF Mission Fund 2030 has the goal of guaranteeing that a full-semester course in personal finance is a requirement for high school graduation in each of the 50 states. Kit graduated from Amherst College and Harvard Law School, where he was a member of the Harvard Law Review.

Andrew Principe | President, Starling Advisors

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Andrew Principe is an experienced consultant providing advisory services to many Primary Care Associations, Federally Qualified Health Centers, and other Primary Care Safety Net providers throughout the country. His work centers on opportunities and risks that health reform initiatives present to Safety Net Primary Care Providers.

Prior to founding Starling Advisors, Andrew was a founder at Arcadia Solutions and Azara Healthcare, and served as Clinical Computing Director at the Joslin Diabetes Center in Boston, MA. At Joslin, he developed some of the early population health management best-practices and concepts he uses in his consultation with PCAs, HCCNs, and FQHCs.

In addition to his work in healthcare, Andrew is also an owner of a restaurant in New Orleans called Palm&Pine.

Kristina Campbell | Chief Financial Officer, Wrapbook

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Kristina Campbell has spent her 20+ year career at the intersection of finance, strategy and operations, specializing in building and scaling high growth, venture-backed technology companies from the office of the CFO. Currently, Kristina is chief financial officer at Wrapbook, a software platform that provides payroll and accounting services for the entertainment industry. Previously, she served as chief financial officer at several other tech companies including Maven Clinic, Ripple, and PayNearMe. Kristina also worked at Green Dot Corporation, a banking-as-a-service technology company, where she held a variety of positions across general management, operations, and account management and worked with a variety of clients including Uber, Walmart and Intuit. She spent the early part of her career in professional services, as a manager at Bain & Company and as an investment banker at Smith Barney/Citigroup.

Kristina holds a BA in English from Stanford University and an MBA from Harvard Business School. Kristina is a Fellow of the 2021 Class of the Aspen Institute Finance Leaders Fellowship and a member of the Aspen Global Leadership Network.

Geoff Price | Co-Founder, Chief Innovation Officer, Board Director, Oak Street Health

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For over a decade, Geoff’s work at Oak Street- the leading national primary care organization serving seniors- has focused on leading the development and delivery of the organization’s innovative clinical and patient experience model. This model has demonstrated a 51% reduction in hospitalizations, an NPS of 90, while scaling to over 200 locations in 25 states and caring for hundreds of thousands of seniors. The Oak Street model has been featured in the New England Journal of Medicine Catalyst and in case studies at both Harvard Business School and the Stanford Graduate School of Business.
Geoff is energized by entrepreneurship and healthcare innovation. He serves on the boards of ACES, a rapidly growing autism care organization, Atticus, a startup focused on democratizing access to legal services, and Hopscotch Health, an innovator in rural healthcare.
Geoff is active in angel investing, advising startups, and supporting philanthropies for seniors. He holds a BS in engineering from the University of Illinois Urbana-Champaign and an MBA from Harvard Business School. He is a member of the 2022 Class of Henry Crown Fellows within the Aspen Global Leadership Network at the Aspen Institute.

Kevin Bromer | Executive Director for Data & Technology Investment, Ballmer Group

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Kevin Bromer is the Executive Director for Data & Technology Investment at Ballmer Group, a national scale philanthropy focused on economic mobility. Kevin’s career spans multiple intersecting industries, having spent nearly a decade helping run product and engineering at Salesforce.org, time at the National Center for Education Statistics early in his career, and various consulting and evaluation roles throughout. Kevin has a strong focus in bringing scalable technology solutions to impact organizations across sectors and believes deeply in the transformative power of technology coupled with human connection.

RADM (Ret.) Michael D. Weahkee | Former 10th Director of the Indian Health Service

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Rear Admiral (Retired) Michael D. Weahkee, an enrolled member of the Zuni Tribe, formerly served as director of the Indian Health Service (IHS), an agency within the U.S. Department of Health and Human Services. The IHS is the principal federal health care advocate and provider of health care services for American Indians and Alaska Natives. As director, RADM Weahkee administered a nationwide health care delivery program that is responsible for providing preventive, curative, and community health care to approximately 2.6 million American Indians and Alaska Natives in hospitals, clinics, and other settings throughout the United States.

Michael retired as a flag officer and Assistant Surgeon General in the United States Public Health Service, after 28 years of uniformed service. His career included duty assignments in Arizona, California, Maryland and South Dakota. Michael led the IHS through the first year of the COVID-19 pandemic, and in recognition of his work, he was awarded the Commissioned Officers Association Health Leader of the Year Award in 2021.

Michael holds a BS in Health Care Management from Southern Illinois University-Carbondale, and an MBA and MHSA from Arizona State University in Tempe, Arizona. Michael is also a veteran of the United States Air Force, and served in support of Operations Desert Shield/Desert Storm, and deployed to the Republic of Panama for Joint Task Force Operation Safe Haven in 1994-1995.

Sarah J. DiBoise | Deputy General Counsel for Healthcare, Stanford University

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Sarah has been a health care transactional and regulatory attorney for over 38 years. She was a partner in the health care practice of a mid-sized California firm until 1998, and then served as Assistant General Counsel at Sutter Health until 2001. Since 2001 Sarah has led the health care legal team at Stanford, first as Chief Hospital Counsel and later as Deputy General Counsel, Health Care. At Stanford Sarah has focused on providing corporate governance, business, transactional and regulatory legal advice to the three Stanford hospitals, the Stanford School of Medicine, and two large community based medical groups. Sarah received her undergraduate degree from Stanford University and her law degree from Boalt Hall School of Law.